The engagement
Ninety days. One number. Then we go.
Every engagement is the same shape, whoever the client is. That is the point: the shape is what makes it end.
The twelve weeks
Two weeks to find the number. Eight to move it. Two to hand it over.
Weeks one and two
Brief
- Where the money comes from
- The one constraint
- Scope, cost, end date
Weeks three to ten
Develop
- The work built and shipped, live in market, not presented
- Measurement in place before launch
- Weekly readouts against the number, changes made on evidence
Weeks eleven and twelve
Embed
- Your team runs it, we sit alongside
- Every decision written down
- Accounts and assets in your name
What you get
Four things, written into the contract.
- An end date on page oneIt does not move because the work went well. Ninety days from the day we start.
- One number, agreed before we beginThe measure we will both be judged on, named in the Brief and reported every week.
- What you keep, not a final deckDocumented systems, recorded walkthroughs, the working files, and a team that knows how to run them.
- Results published after we leaveSix and twelve months on. The number that counts is the one that held once we were gone.
Is it for you
Built for growing brands with one problem worth ninety days of senior attention.
It is a premium engagement, scoped to one problem, led by one person for the whole ninety days. It is not an outsourced marketing department, and it is deliberately not a retainer.
